Most modern marketers know that no single touch point will cause a lead to make an immediate purchase. It can often take a dozen or more different marketing engagements. These touch points range from emails, direct mail, events, social ads, radio, television, online marketing and others.
Topics: Talemetry Today, Recruitment Marketing & Branding, candidate sourcing, talent management, Talent Trends, recruiting trends, analytics, Talent Networks & Sourcing, career sites, hr technology, recruiting, candidate experience, recruitment marketing, talent acquisition
Recruiters have one of the most difficult positions in an organization as they are often responsible for filling all jobs across every department. Breaking it down into the types of jobs that need to be filled, each with different job title requirements, skills, qualifications, and experience, can make it quite complicated.
Topics: Talemetry Today, candidate sourcing, talent management, Talent Trends, recruiting trends, Talent Networks & Sourcing, social recruiting, hr technology, recruiting, recruitment marketing, talent acquisition
How to effectively leverage past applicants
One of the biggest untapped sources of candidates that many organizations miss is their own past applicants. This is because legacy recruiting systems were never designed to search past applicants. As a result, most recruiters don’t bother to search it. This means many miss a potential goldmine of free, qualified candidates they could contact.
I recently came across a article titled My Plea to Retire the Term #SocialRecruiting by Jeremy Roberts, and I couldn't agree more. It’s time we all decided that “Social Recruiting” simply is a part of the basic sourcing and recruiting process. Here are my reasons why:
This post is by Jeff Waldman, founder of Stratify, a social HR solutions company, and SocialHRCamp, an experiential learning HR unconference that has run events in Canada, the United States, Singapore and Philippines.
Topics: Talent Networks & Sourcing
You’ve probably heard that recruiters hate reading resumes, or are too inundated with them for candidates to really stand out, but that’s not necessarily true. Recruiters hate looking at resumes of unqualified applicants. Any talent acquisition professional doing a search for a hard-to-fill role requiring direct sourcing will tell you that, in fact, finding the perfect resume – or its proximity – is one of the most thrilling parts of the job.
Problem is, it doesn’t happen very often. As far as most line recruiters are concerned, if you don’t look good on paper, you don’t look good for a job, no matter how good a job you’d actually do.
Do you remember the first time you used an ATM? That moment when you realized that you no longer had to wait in a long line to deposit a check, or had to rely on banker’s hours? How about the first time you used a GPS, when suddenly, you knew that wrong turns, bad directions and getting lost became, in an instant, a thing of the past? Or how about the first time you fast forwarded through a commercial on your DVR?
These technological breakthroughs may seem kind of, well, boring by today’s standards, but each of these technologies accomplished the rare feat of true innovation: completely shattering the old way of doing things for something far more efficient and effective.
The interesting thing about technologies (cloud computing is a good example) is that while they profoundly change the way we live our lives and operate day-to-day, no one, outside a few technophiles, understand not only why these emerging tools are important, but also why the average consumer should care.
And with good reason; the ultimate test of any technology is its transparency; a positive user experience is predicated, after all, primarily on instinct and intuition. Consumer technology, as a rule, is designed to operate in the background, enabling efficiencies and empowering users in significant, yet silent, ways.
Hiring and firing can be costly. Some businesses have decided to incorporate pre-employment tests into their hiring process to filter candidates. Pre-employment knowledge tests are becoming more common as specific skill sets and specializations are now in high demand. Employers can use these kinds of tests to make sure the skills an applicant has listed are accurate and to ensure that, if hired, the individual is placed within the correct department where they can be the most successful.