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18 July 2017

Measuring Recruitment Marketing ROI

Posted by Team Talemetry

In general terms, we write a lot about recruitment marketing ROI. By centralizing your candidates (recruiting CRM), providing consumer quality candidate experiences online, auto distributing jobs to free and paid job boards and social networks, engaging and candidates over the long term, and analyzing and refining result, your company will be more effective in hiring.

Sounds plausible, right?

But there are measurable and specific ways to predict the hard and soft financial benefits of implementing recruitment marketing strategies and technologies. And Talemetry has released yet another recruitment marketing handbook – this one focused entirely on how to measure recruitment marketing ROI.recruitment marketing ROI

The Recruitment Marketing ROI Handbook joins Talemetry's definitive library of recruitment marketing handbook resources, including:

If you haven't yet downloaded your free copies of these strategy-packed eBooks, do yourself a favor and download now.

The newest addition to this stable, the Recruitment Marketing ROI Handbook is a 23-page overview that explores:

  • The overall value recruitment marketing provides
  • An overview of key practices
  • A chapter listing and explaining all the key metrics used in calculating ROI, like Cost-Per-Candidate, Cost-Per-Hire, Applicant Conversion Rate, and many more
  • Specific chapters and examples for calculating the ROI of:
    • Candidate Experience
    • Recruiting CRM
    • Advertising
  • And more

The new ROI Handbook also includes recruitment marketing research findings from Brandon Hall Group from the eBook Recruitment Marketing's Big Impact on Hiring Metrics. These findings include important guide posts for recruitment marketing return on investment, including the fact that organizations with more advanced recruitment marketing capabilities enjoy:Put recruitment marketing to work for you

  • 31% better quality of hire
  • 39% faster time to hire
  • 25% higher retention

The New ROI Handbook is available for free download now. Talemetry will also host a webinar in late July discussing the approach outlined in the book.

This is a must read for any recruiting leader or practitioner who wants to be able to justify the value of investment in recruitment marketing strategies and technologies in their organization.

And as always, Talemetry's entire library of recruitment marketing resources, including webinars, articles, eBooks, reports and surveys can be accessed and searched here.

 Related Resources

Topics: recruitment marketing, recruitment marketing ROI

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