A good time was had by all at the 2014 HR Technology Conference. Talemetry was out in force with our latest generation recruitment marketing and sourcing platform.
We’ve been hard at work on our Fall Release, adding several new features that are immediately available to all our clients at no cost.
Topics: hiring, cloud recruiting, Recruitment Marketing & Branding, candidate sourcing, talent management, Talent Trends, employer branding, recruiting trends, career sites, ATS, hr technology, candidate experience, Talemetry Product News
Earlier this month Talemetry released new reporting and analytics capabilities in our software that allow companies to delve deeper into their online job application process.
Topics: Talemetry Today, Recruitment Marketing & Branding, candidate sourcing, talent management, Talent Trends, recruiting trends, talent generation, talemetry, career sites, social recruiting, hr technology, recruiting, candidate experience, recruitment marketing, Talemetry Product News, talent acquisition
You’ve probably heard that recruiters hate reading resumes, or are too inundated with them for candidates to really stand out, but that’s not necessarily true. Recruiters hate looking at resumes of unqualified applicants. Any talent acquisition professional doing a search for a hard-to-fill role requiring direct sourcing will tell you that, in fact, finding the perfect resume – or its proximity – is one of the most thrilling parts of the job.
Problem is, it doesn’t happen very often. As far as most line recruiters are concerned, if you don’t look good on paper, you don’t look good for a job, no matter how good a job you’d actually do.
If you’re like most recruiters, you’ve probably got about another twenty tabs already open on your browser in addition to this one. 15 of those, at least, will be hooked up to candidate databases like job boards, an ATS, or LinkedIn. Keeping all these windows open only makes sense (even if it makes browsing a bit slower).
After all, remembering all those passwords and usernames, much less using them to log in every time, is both a huge pain and a huge time suck. Tabs make it at least a little big easier to look at candidates side by side from different sources, even if their results (not to mention candidate relevance and ranking) display completely differently.
The interesting thing about technologies (cloud computing is a good example) is that while they profoundly change the way we live our lives and operate day-to-day, no one, outside a few technophiles, understand not only why these emerging tools are important, but also why the average consumer should care.
And with good reason; the ultimate test of any technology is its transparency; a positive user experience is predicated, after all, primarily on instinct and intuition. Consumer technology, as a rule, is designed to operate in the background, enabling efficiencies and empowering users in significant, yet silent, ways.
With the headcount freeze finally thawed and unemployment levels returning to their pre-recession levels in most industries and geographies, the strategic business need for a best-in-class talent function has never been more critical. After all, according to a SHRM survey, 73% of US organizations are currently hiring full time employees.
The bad news behind this seemingly rosy figure, however, is that this same survey finds that the majority of those employers (58%) were “hiring direct replacements of jobs lost or eliminated” since the start of the recession in 2008. Only 30% of companies, by contrast, were hiring for completely new positions necessitated by business growth or organizational demand.
Company culture is a lot like meetings and memos: it’s an inescapable, and inevitable, part of the employee (and candidate) experience. But with the rise of social media, virtual employees and global teams, new business paradigms mean that when it comes to communicating culture and developing an authentic and resonant employer brand, it’s anything but business as usual.
It seems counterintuitive to take a step back and challenge the basics of innovation, but after a whirlwind of conferences these past couple of weeks, it seems apropos to pause and ask: when did HR and recruiting innovation become so, well, stale? The word ‘innovation’ gets bandied about so much in the HR and recruiting space it has become, ironically, a tired cliché. But just like the word ‘influence,’ this is one subjective term that, objectively, really can’t be defined (at least by consensus), much less measured.
Marketing and recruiting are becoming inexorably intertwined, with recruitment marketing emerging both as a distinct discipline and a core competency affecting every part of the talent acquisition cycle. Preparing for the future of talent acquisition, and overcoming the talent shortage (real or imagined), means rethinking the way we approach recruiting - and recruitment marketing.
For recruiters, that means increasingly thinking like a marketer, and adding some core marketing competencies into their talent acquisition toolbox.
Here’s the good news: the game hasn't changed, only the tools.